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2025 Theme



2025 Theme

2025 Theme

Fair Sweet Fair, August 7-17, 2025 is when for 11 unforgettable days in August, everyone can find their favorite food, ride, game, entertainment or competition. Memories are made with every corndog bite, every sunset ride on the Sky Glider and shows that make your heart sing. Find the sweetest traditions or new favorites this year at the Iowa State Fair, where every moment feels like coming home.

Celebrate Fair Sweet Fair with all the foods you crave, the rides or games that make you smile and the competitions or entertainment that light up your soul. Mark your calendars for August 7-17, 2025.

2025 Theme

Fun Fact: Although the Iowa State Fair has been around since 1854, the concept of themes wasn’t started until 1965. Find more information here.